获奖名单正式发布，第二届“美丽浙江”国际短视频大赛终评会成功举办
Winner List Unveiled｜The Second “@Beautiful Zhejiang” Global Short Video Contest Wrapped up!
近日，第二届“美丽浙江”国际短视频大赛终评会在杭州成功举办，本次终评会采用线上与线下相结合的方式进行，9位海内外资深评委云端相聚西子湖畔，从各自的专业领域出发对大赛作品进行了精彩点评。
Recently, the final appraisal meeting of the second “@Beautiful Zhejiang” Global Short Video Contest was successfully held in Hangzhou. The meeting was conducted both online and offline, attended by nine senior judges of different fields from both China and aboard with their professional comments on the works.
近年来，浙江国际频道坚持按照省委、省委宣传部和集团的部署要求，做强国际传播内容品牌，拓展对外传播新渠道，办好英语传播窗口，加强“中国蓝国际”融媒矩阵建设，成立“重要窗口”国际传播联盟，形成对外立体传播新格局，构建国际融合传播新体系，打造具有全国影响力、全球传播力的新型外宣平台，成效显著。荣获了国内国际大奖和全省先进，得到了省委、省委宣传部和集团主要领导的批示肯定和表扬。
In recent years, following the deployment requirements of the Provincial Party Committee, the Provincial Publicity Department and the Group, ZTV WORLD has strengthened the international communication content brand, expanded new channels of foreign communication, made efforts to run a good English communication channel, strengthened the construction of “China Blue International” media matrix, and established the “Important Window” International Communication Alliance. It aims to form a new three-dimensional structure of foreign communication, build a new integrated international communication system and create a new foreign-oriented publicity platform with national influence and global communication power. It has achieved remarkable success and has won domestic and international awards as well as the title of advanced collective in the province, and has been recognized and praised by the main leaders of the Provincial Party Committee, the Provincial Publicity Department and the Group.
“美丽浙江”国际短视频大赛，由浙江省人民政府新闻办公室、浙江广播电视集团主办，浙江国际频道承办，已连续成功举办两届。首届“美丽浙江”国际短视频大赛硕果累累，覆盖受众和总浏览量双双破亿，海外帐号创新高，创建了一个海内外视频创作者互相交流的优质平台，全方位地展示了浙江之美。
Sponsored by the Information Office of Zhejiang Provincial Government and Zhejiang Radio & TV Group and organized by Zhejiang Radio & TV Group Overseas Center(ZTV WORLD), the “@Beautiful Zhejiang” Global Short Video Contest has been successfully held for two consecutive sessions. The first “@Beautiful Zhejiang” Global Short Video Contest gained over 100 million audiences and total views respectively, a new high for its overseas account. It created a premium platform for domestic and overseas video creators to exchange their ideas while showing the beauty of Zhejiang.
第二届“美丽浙江”国际短视频大赛于2021年7月正式启动，获得了海内外广大视频创作者的大力支持和踊跃参与，3个月共征集到800多件作品。为更好选拔优秀作品，传递浙江之美，大赛组委会初选出了366件入围作品进入网络投票环节，于2021年10月29日至11月5日进行了为期7天的网络展播投票，累计投票超过141万票，点击量近869万次，是去年投票参与数的近3倍。
The second “@Beautiful Zhejiang” Global Short Video Contest has received strong support from global participants, and collected more than 800 works in 3 months since its launch in July, 2021. In order to select the outstanding works that best show the beauty of Zhejiang, the Contest Organizing Committee picked out 366 works for the 7-day online vote from October 29 to November 5, 2021, with a total of more than 1.41 million votes and nearly 8.69 million views, almost three times the number of voters last year.
12月，经组委会筛选后的262件优秀参赛作品进入专家评审环节，9位海内外资深大咖担任专业评审团，本着公平公正的原则对每件作品进行打分，经组委会讨论整理后，组织召开终评会确定最终获奖名单。
Eventually, 262 works were shortlisted for expert judgment in December. The professional judge panel of nine senior experts from both China and abroad scored each work fair and square. Through the discussion of the Organizing Committee, the winner list was determined by the final appraisal meeting.
本次终评会由浙江国际频道总监黄未主持。黄未总监说，为庆祝中国共产党成立100周年，守好“红色根脉”，打造“重要窗口”，进一步提升“美丽浙江”国际影响力，在省政府新闻办和省广电集团的指导下，我们组织举办了第二届“美丽浙江”国际短视频大赛，参赛者们满怀热情，用自己独一无二的故事、以多样视角呈现出国际范、高水平的“美丽浙江”，向大家表示衷心的感谢。黄未总监介绍了第二届大赛的参赛情况和评分标准，经评委讨论定评后公布了获奖名单。
The final appraisal meeting was presided over by Huang Wei, Director of ZTV WORLD. Ms. Huang said that in order to celebrate the 100th anniversary of the founding of the Communist Party of China, inherit the “red root” spirit, create an “Important Window” and further enhance the international influence of “@Beautiful Zhejiang”, the second “@Beautiful Zhejiang” Global Short Video Contest was held under the guidance of the Information Office of Zhejiang Provincial Government and Zhejiang Radio & TV Group. Enthusiastic participants show beautiful Zhejiang to the world with their unique stories and diverse perspectives. She extended heartfelt thanks to all the participants. She then briefed the participation and scoring standards of the contest. The winner list was revealed after the judges’ discussion and evaluation.
终评会上，评委们一致认为，“温暖”是本届大赛作品普遍拥有的优点。众多作品通过小切入点，深入浅出地展现了浙江整体欣欣向荣的面貌，让评委和大众评审以沉浸式的观影体验对整个浙江，乃至整个中国都有更深刻的理解和感悟，成为海外社会增加对我们好感度的一个重要窗口。
At the final appraisal meeting, the judges agreed that “warmth” was the common merit of the works in this year’s contest. Many works showed the overall prosperity of Zhejiang in an insightful manner, allowing the judges and the public to have a deeper understanding of Zhejiang and even the whole China through an immersive viewing experience, which has become an important window for the overseas community to increase their good impression towards us.
相比首届大赛，本届大赛有创新的姿态、创新的追求，还有创新的呈现。作品以本土化的内容呈现、国际化的表达方式和现代新媒体的拍摄手法，体现了文明之间的交流与碰撞，让观众对“美丽浙江”有了一个全新的认识。
Compared with the first contest, the second contest is more innovative in attitude, pursuit, and presentation. With localized content presentation, international expression and modern new media shooting methods, the works reflect the exchange and collision between civilizations and give the audience a new understanding of beautiful Zhejiang.
其中，本届大赛新增专题“我眼中的百年记忆”，以个体命运揭示社会发展的巨变，用真实温情的故事，展示时代中许多平凡的伟大。通过新颖的表达方式让海外受众也能了解老党员对党的忠诚和那种无法撼动的信念，高效地传播了建党百年故事。
The second contest has added a new theme Memories of 100 Years in My Eyes, revealing the great changes of social development by individual fates and showing the greatness in our times through real and warm stories. Through novel expressions, it allows overseas audience to understand the loyalty and unshakable faith of the Party members to the Party, and efficiently spreads the stories of the centenary of the founding of the Party.
而“最美外籍体验官”专题更是让评委们眼前一亮、启发良多。专题通过外国人视角，生动地展现了很多外籍友人在浙江的幸福生活，以及他们建设美丽浙江的贡献，展现了开放包容、博大精深的中国智慧。本届大赛还涌现出了一大批优秀的短视频创作者，他们拍摄的作品创意新、制作精、形象美，注重国际化的表达，把中国故事传递到国际舞台。
Moreover, the theme of The Most Beautiful Foreign Experiencers is more enlightening and inspiring to the judges. From the perspective of foreigners, it vividly presents the happy life of many foreign friends in Zhejiang and their contribution to building beautiful Zhejiang, showing the wisdom of an open, inclusive and profound China. A large number of excellent short video creators have also emerged from this year’s competition. Their works are made with new creativity, fine production and beautiful images. They tell Chinese stories to the international community from an international perspective.
获奖名单可在浙江国际频道官网进行查看，优秀作品通过精心译制包装后，将在浙江卫视、浙江国际频道ZTV WORLD、英语传播窗口ZTV NEWS、中国蓝国际融媒矩阵、中国蓝新闻APP、中国•浙江英文网、印象浙江英文网、“美丽浙江”抖音号、中央广播电视总台央视频APP、新华网、新华网APP，新华社客户端等海内外平台发布，实现电视端、手机端大小屏互动展播。并通过“重要窗口”国际传播联盟媒体成员、海外友城国际传播合作媒体、国内主流商业视频APP等渠道进行二次传播。联通视频达人渠道、共享优质海内外平台资源。
The winner list is available on the official website of ZTV WORLD, Excellent works will be dubbed and interactively broadcasted through Zhejiang Satellite TV, ZTV WORLD, ZTV NEWS, China Blue International Media Matrix, China Blue News APP, China-Zhejiang English Website, In Zhejiang English Website, “@Beautiful Zhejiang” Tik Tok, CCTV APP, Xinhua News, Xinhua APP, Xinhua News Agency Client and other important platforms at home and abroad. It will also be disseminated through various media platforms of the members of the “Important Window” Zhejiang International Communication Alliance, the international communication cooperation media of overseas friendship cities and domestic mainstream commercial video apps in China. It will connect video creator channels and share high-quality platform resources.